Halewood takes on Dr Kirstie McCallum from Glen Turner
12 January, 2021
Halewood Artisanal Spirits has announced the appointment of Dr Kirstie McCallum as its new master blender, as the business looks to strengthen its whisky portfolio.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
